He started slowly touching my thigh, then going higher, and it turned into a game of how far each of us would take it.

One thing led to another and he ended up finishing me off, which was great."Occasionally, a spa's reputation for sensual goings-on will precede it, as with New York City's famed 10th Street Russian Baths. My nipples got erect, so that must have sent him a signal.

I did [have an orgasm]; afterward, people kept stopping me on the street to say, 'Oh my God, you're glowing.' " Chemistry with your masseur is a key factor, and one that can't always be controlled.

But if it's present, the possibilities are endless."I was going through a divorce and feeling like hell," said Alexa, a 30-year-old attorney.

Luckily, any "rules" restricting female sexuality are dying as fast as repeats can slay them, and it was only a matter of time before women embraced the notion that "quick releases" aren't just for men.

And with competition among spas getting ever more intense, customers are starting to demand more than just Enya and free herbal tea with their Shiatsu, according to massage therapists."It's such a well-known thing for guys, and women are finally getting more comfortable asking for it," said Anna, a self-described "massage healer" who has worked at several upscale spas and performed happy endings on female customers.

"Some will ask outright, plus they have this appendage that's obvious and gives you a clear idea of where they want to go. There's really no way to know if they want sexual contact, even if there's moaning and heavy breathing."For many women, the idea of point-blank asking a hot masseur to "finish me off" sounds about as appealing as a full-body exfoliation with Brillo pads.

And as Samantha learned in the now-notorious The key, according to veterans like Amy, a 32-year-old model/actress who's had happy ending massages in two different states, is clear but subtle communication."It's all about giving the right signals," she says.

The truth of the matter is far more women receive erotic or sensual massages than the public is aware of.

Some women are seduced by the massage process and decide to have an erotic experience then and there while others set out to find a place where they can get a happy ending.

Is Taylor Swift cheating on Calvin Harris while she's on tour? My erotic massages help women who are in sex-deprived marriages — or simply want a release.